What is the intended idea / concept behind the proposed project or animated short?
With the growth in accessibility of content within the Internet the concept is to create an info-graphic which shows how the Internet itself has liberated the modern day user within multiple platforms. Leading onto the growth of copyright material and battles with p2p sites such as the pirate websites such as TPB (The Pirate Bay). This is idea is formed around the knowledge of users who take advantage of what they have at their fingertips and the power they may not know they have / the consequences they could un-knowingly create. The Animated video would be accompanied by a static info graphic image highlighting the major topics and stats covered within the video. And depending on the time scale an interactive website could be created to house the video and image with an interactive questionnaire which once finished shows what percentage of people know the same amount of information as you.
Describe the intended audience:
With the aim to educate we will have both a primary and secondary audience.
Primary Audience:
The younger generation of teens and above who have been brought up with this new technology but take it for granted. Not knowing what power they really hold online and the implications of online piracy. As this audience would be subjected to the realities of what they’re using on a daily basis.
Secondary:
The older generation of adults which grew up with the initial emergence of the Internet and had limited access until now. So they may not be as fluent with the use of Internet services and the rules in place to govern the activities which are legal and illegal. This audience would gain more of an insight into how the technology they saw developed into what it is now.
How will this project extend your or your team’s creative and technical skills?
With the use of both After Effects and Illustrator the skills needed will extend from those learnt via first year and second year workshops. Focusing more on shape manipulation and animation of text and images within after effects, giving the info-graphic effect.
With the major use of Adobe Illustrator this project would require high quality graphics to help with fluidity within the final production, this is where the project will demand more technical skills within all programs. As for creativity the info-graphic is heavily based on the research gathered and the way it is presented, otherwise the audience would become less focused within a short period of time.
However, if an interactive website was to be made to house the video more creative and technical skills would need to be adapted for us both to have the knowledge to execute a well-designed and working product. These new skills being the possible use of Java, Flash and web coding.
Outline how the practical work will be carried out by you / the team (division of labour) and the time-scales involved for each task:
- The creation of graphics via Adobe Illustrator for use within Adobe After Effects.
- Animation of all graphics within after effects.
- Potential creation of web-page to contain the animation and possible questionnaire/poll.
Division of work throughout the semester:
Phase one:
- Use gathered research into the chosen topic to write some sort of script for how the animation will go and to push a specific visual style for the graphics.
- Creation of graphics within Adobe Illustrator for use within after effects. Graphics to be split 50/50, however we will work together to maintain a consistent visual style and smooth flow of visual identity.
- Design a rough layout for a web page using a similar colour scheme as the video.
Phase two:
- Collate all graphics together to prepare for animation.
- Preliminary build of website and design.
- Split the animation into key segments with reference to the script to be divided out 50/50, working closely together to maintain the fluidity of editing and style.
Phase three:
- Ryan to collate completed segments, to create fitting animations to merge them together completing the video.
- Jordan to advance with the web site later followed by Ryan after completion of the animation.
[Extra: If time allows additional features / content may be added.]
What other work (by animators, designers, film-makers, writers, digital media producers, etc.) is relevant to your project? (This work may either be relevant for its conceptual or technical similarity):
When it comes to info-graphics the range of existing products is quite large, some poor yet some excelling with creativity and visuals. Some being housed on websites such as:
- Behance – Stills & Animations
- Pintrest – Stills & Animations
- YouTube – Animations
- Vimeo – Animations
A few animators have in fact made similar conceptual work along with the technical similarity which relate to the work to be carried out by ourselves. Below are a few examples:
- ‘Rightcolours’ (https://www.youtube.com/watch?v=OsPlhwA-ick) this informs people on the air traffic around the globe similar with the presentation but the topic completely different to ours, however the technical work used to create is similar to how we would do it.
- ‘Kinetic Typography’ (https://www.youtube.com/watch?v=zEIm9pxr5_E&spfreload=10) A great method of animation for displaying text within a short video production.
List any critical texts that are relevant to your conceptual intentions:
- From Word to Image: 2nd Edition: Storyboarding and the Filmmaking Process, Marcie Begleiter, Michael Wiese Productions; 2nd Revised edition (2010), ISBN-13: 978-1932907674
(Help to plan our concept and animation from scratch)
- HTML & CSS: design and build websites, Jon Duckett, Wiley (2012), ISBN-13:978-1-118-00818-8 – (Relevant for the production the possible web page to house the video)
- https://www.gov.uk/government/news/new-education-programme-launched-to-combat-online-piracy
(Research information/education on piracy)
(Research information about Piracy)
- Stanciu, V, & Tinca, 2014, ‘A critical look on the student’s internet use – An empirical study’. Accounting & Management Information Systems, 13, 4, pp.739-754, Business Source Complete.
[Available from: http://web.b.ebscohost.com.proxy.library.lincoln.ac.uk/ehost/pdfviewer/pdfviewer?sid=a1e8a145-7fab-42df-aeb9-9822545f2074%40sessionmgr115&vid=1&hid=124]
- Rise of the Internet and the World Wide Web. By: Dobrow, Stephen B., Salem Press Encyclopedia, January, 2013
- Be Creative with Info-Graphics Teacher Librarian. Feb2011, Vol. 38 Issue 3, p48-50. 3p.
Any other information not covered previously.